Tips For Writing Your Press Release
Now a few pointers to help you with the writing of your press release:
Include a “compelling” (but relevant) headline if possible. Grab the reader right away
Keep it brief, relevant, succinct and to the point – don’t make any wild claims or exaggerations.
Put the most important, powerful wording in the first couple of paragraphs.
Don’t issue your press release just for the sake of it. Wait until you have something to say which is newsworthy.
Aim for somewhere between 200-500 words. You want to keep the …